My
My
VALUE
VALUE
Proposition
Proposition
Transforming
Transforming
SNORING
& BORING
SNORING
& BORING
into
"ROARING"
into
"ROARING"
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Clip Play Time: 27 sec
"Help Me Help You."
"Help Me Help You."
Scene From: Jerry Maguire (1996)
* Clip Courtesy Of Columbia TriStar Pictures
DEFINITION OF VALUE PROPOSITION
Val·ue Prop·o·si·tion = (in marketing) an innovation, service, or feature intended to make a company or product attractive to customers. It is a concise statement of the benefits that a company is delivering to its customers who use its products or services. It serves as a declaration of intent, both inside the company and in the marketplace.
MY VALUE PROPOSITION TO YOU
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MY VALUE PROPOSITION—First & Foremost, I am a PROBLEM-SOLVER who believes in EXCEPTIONALISM . . . that is to say, "being the best I can be at what I do." My committment to you is to provide you with an "exceptional" experience . . . not only in working with me, but developing "unique" and "exceptional" messaging for your company or organization that resonates with your customers.
I use my CREATIVITY and ECCENTRICITY to develop and deliver unique, high-quality content directly to your customers, which is both interesting and engaging, differentiated from your competitors, and leaving your customers with a desire to come back for more. I don't take shortcuts, and I deliver what I promise!
DEFINING & ADOPTING A PHILOSOPHY OF EXCEPTIONALISM, CREATIVITY, & DYNAMIC VERSATILITY
ex·cep·tion·al·ism = the belief in striving to be extraordinary at what one does.
cre·a·tiv·i·ty = the ability to form new and original ideas using the imagination.
dy·nam·ic = positive in attitude and full of energy and new ideas.
ver·sa·til·i·ty = the ability to adapt to many forms and styles.
Help Me . . . Help You . . . Transform
your "Marketing Program" from . . .
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"Snoring" and "Boring" to "ROARING"
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