
WELCOME:
About
ME
.png)

Clip Play Time: 6 sec
"Allow Myself To Introduce Myself"
Scene From: Austin Powers International Man of Mystery (1997)
* Clip Courtesy Of New Line Cinema
| Omni-Channel Marketing Strategist | Problem Solver | Brand Storyteller | Professional Copywriter | Digital Content Developer | UX/UI Website Developer/Designer | AI Generative "Smart Technology" Programmer | Team Builder | Mentor | Title Minimalist |
.jpg)
What is the difference between UX and UI?
UX (user experience) design is the process of designing a good user experience by making, creating, and organizing the interfaces people interact with, including websites, apps, and products.
UI (user interface) design focuses on the graphical interface that users interact with and how it works and responds to users, including navigational elements such as menus, buttons, and icons.
I am extrememly proficient in both UX and UI design and I use my CREATIVITY to develop and deliver unique, high-quality content directly to customers, which is both "INTUITIVE" and engaging, differentiated from competitors, and leaving customers with a desire to come back for more. I don't take shortcuts, and I deliver what I promise!
DEFINITION OF INTUITIVE
Paul Neal "Red" Adair, a renowned American oil well firefighter and specialist in extinguishing oil well fire blowouts, had 50+ Years of Experience in putting out oil well fires. Throughout his career, he and his team were called upon to extinguish numerous high-profile fires around the world. He once said, “If you think it's expensive to hire a professional, wait until you hire an amateur.” The reason he said this is because oil drilling companies only called him in AFTER they had experienced failed attempts by amateurs previously brought in who only exacerbated the problem. This ended up costing them even more money than what they would have originally paid if they had only called Red Adair & his team in first before the amateurs made it worse.
I have these same sentiments when it comes to my 25+ Years of Experience in Copywriting, Marketing, and Product Management. I KNOW what I am doing! I LOVE what I do! And I do it RIGHT the first time! I typically get called upon to intervene and fix problems only after amateurs have had their turn. You only get ONE CHANCE to make a FIRST GOOD IMPRESSION. I'm here to help you create a GOOD IMPRESSION for your products and/or services the FIRST TIME coming out of the gate. HOWEVER, if you do need me to resolve previously failed messaging, I can REINVENT and REINVIGORATE your brand messaging by repairing past marketing blunders caused by amateurs. My business is helping you with your business no matter what. I enjoy helping companies become the best they can be. I am here to help them build phenomenal and successful businesses.
Please feel free to visit my home page. There you will find links to my personal story, samples of my past work, and my personal editorial page (MY TWO CENTS) – to which I write and post informative and engaging editorials of human interest. You will also find that I pepper the pages of my website with short little video vignettes to help express ideas. I am a big movie buff, and I find that almost every movie can provide a message relatable to just about every situation. I also frequently make references to concepts from the great classics of literature. Please enjoy the site. It was designed not only to entertain, but to educate as well.
in·tu·i·tive = having the ability to know or understand how to easily use things without the need for conscious reasoning or explicit instruction. As a design term, ‘intuitive’ refers to a product’s immediate ease of use. An app or website, for example, could be described as intuitive if a user understands how it works within seconds (or milliseconds!) of encountering it without having been instructed how to use it to interact with it.
I deliberately built this site WITHOUT the “likes” and “dislikes” prompt function as well as the "emoji" function. To me, adding or participating in such egocentric actions indicates a complete lack of decorum, integrity, or professionalism. I don't need such affirmations or acknowledgements to validate my work. I know my work is top-notch! I've been doing it with GREAT SUCCESS for years! This is not a conceit on my part. It's just a simple fact. I know what I am doing. I keep up-to-date with the latest digital technology, website development programming, artificial intelligence programs, audience demographics, and media conveyance trends. My work speaks for itself! I enjoy creating UNIQUE and ENGAGING content that resonates with my assigned or targeted audiences.
I built this site for ME and my clients. I also built this site as a safe place for me to relax and write whatever I want. I don’t need any attention or accolades for it. If you enjoy visiting my site and reading my articles, great! If not, there are plenty of other sites that you can visit . . . as well as other sources of information and forms of entertainment. For those of you that enjoy my site, I’ll try to keep new and entertaining articles posted each month for you to enjoy under the "MY TWO CENTS" section of my website. I have fun creating engaging, entertaining, and informative content! I've been doing it for over two (2) decades. And I enjoy sharing it! Thanks again for visiting! Feel free to visit my site anytime.
Feel also free to contact me anytime. I love hearing from people. I'm always looking for new and exciting opportunities. Let's connect.
.png)
CONTACT ME:
I'm always looking for new and exciting opportunities. Let's connect.
(
804 - 717 - 7001

ABOUT ME
Hello, I’m Richard Baldwin:
Thanks so much for visiting my website. A little bit about my background . . . I am a Highly Proficient Specialist in Strategic Omni-Channel Marketing, Professional Copywriting, and Creative Content Development. I love to write and work with digital media developing unique content that resonates with audiences. I am also an Ever-Evolving AI Generative "Smart Technology" Programmer, a Seasoned Project Director, an Accomplished UX/UI Website Developer/Designer, an Experienced Copy Editor, a Tradeshow Management Specialist, a Detailed Event Planner, an Astute Business Analyst, a Meticulous Researcher, and an "Award-Winning" Historian. I am not just a “Jack of these Trades,” but I am a MASTER in ALL of them! My history and tenure also includes the ability to build and develop cohesive and highly effective teams conditioned using my own style of leadership, mentorship, motivation, personal development, and inspiration.
With 25+ Years of Experience behind me, I continue to help companies and businesses sell their products and services by building meaningful digital experiences and by developing engaging content to help promote their brand. I develop entire marketing strategies to help businesses become successful. I am also a Registered Business Consultant & Advisor with the following Business Expert Networks: AlphaSights of New York, ThirdBridge of New York, GuidePoint Global of New York, and L.E.K. Consulting of New York. I frequently receive requests to consult on various business research projects throughout the country for various companies and investors.